HELPING A GROWING CHARITY REACH NEW DONORS
OVERVIEW
The Dante Leigh Foundation is an English charity whose fundraising supports disabled children and vulnerable adults in the UK and Sierra Leone. Despite a limited budget, they had a growing number of donors and opportunities and thus wanted a digital presence that reflected their ongoing charitable work.
From head-to-toe
We began by understanding the issues The Dante Leigh Foundation were facing online. We spoke with the team, then sent questionnaires to the fundraisers and donors, all while closely monitoring the site's analytics. With this feedback, we utilised WordPress to develop a responsive website from head-to-toe that was stable, attractive and simple for both users and staff.
Simple Design
We created a cohesive and consistent visual language throughout the site using colour and design elements that were clean, simple and easy to navigate.
Robust Shop
We developed an online shop whose design provides minimalist aesthetic, that elevates the products and ease of use for staff and users. Moreover, we adeptly implemented a secure and streamlined e-commerce system that could easily grow with the charity, fostering effortless transactions and retention for new and current donors.
Illustration
To compliment the site, we created beautiful illustration that could easily translate in both digital and print mediums. These were inspired by Dante Leigh Foundation’s work with children, the disabled, and the disadvantaged, and populated thee website as well marketing material and shop items.
